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Nationwide Puts $185M Creative, Media Biz Into Review
NEW YORK (AdAge.com) -- Nationwide Insurance is reviewing its $185 million creative and media-buying account now at Interpublic Group of Cos.' TM Advertising, Dallas, and
Deutsch Wins Creative Duties for Diet Dr Pepper
NEW YORK (AdAge.com) -- Dr Pepper Snapple Group has shifted creative duties for another beverage brand, Diet Dr. Pepper, to Deutsch, Los Angeles, executives ...Campbell-Ewald Picks up Agency of Record status for USAA
NEW YORK (AdAge.com) -- The agency has been in need of some good news, and Campbell-Ewald has finally gotten some: It has been named agency ...Fallon Wins Boston Market's $30 Million Account
NEW YORK (AdAge.com) -- Publicis Groupe's Fallon Worldwide, Minneapolis, has been named creative and media agency of record for Boston Market. ...DDB: Workweek Is Now 40 Hours -- or More
CHICAGO (Adage.com) -- Saying its current practices do not "match up to clients' expectations or our contractual obligations," DDB North America is making changes to ...Political Heavyweights Shrum and Schoen Head to Edelman
NEW YORK (AdAge.com) -- Edelman is beefing up its public-affairs division by bringing in two Washington heavyweights, Bob Shrum, manager of John Kerry's 2004 presidential ...Noxzema Account Awarded to Wieden, New York
BATAVIA, Ohio (AdAge.com) -- Alberto-Culver Co. has added a heavy-hitting new name to its agency roster, appointing Wieden & Kennedy, New York, agency of record ...BBDO North America to Ax 189
NEW YORK (AdAge.com) -- BBDO North America said today it is eliminating 189 positions, or an estimated 6% of its work force. A BBDO spokesman ...Best Buy to Rely on Crispin at BBDO's Expense
CHICAGO (AdAge.com) -- Crispin Porter & Bogusky will be handling the bulk of advertising in 2009 for Best Buy, dealing a blow to Omnicom Group's ...Chrysler Agency PHD to Cut 25 Staffers
NEW YORK (AdAge.com) -- Omnicom Group's PHD, the media-buying and -planning agency for Chrysler, will cut 25 staffers this week, according to executives familiar with ...TBWA and Toymaker Leapfrog Split
NEW YORK (AdAge.com) -- Toymaker Leapfrog Enterprises and its creative agency, TBWA/Chiat/Day, Playa Del Rey, Calif., are parting ways after just over two years. ...Kentucky Derby Taps Cramer-Krasselt for Branding Effort
CHICAGO (AdAge.com) -- Churchill Downs has tapped Cramer-Krasselt, New York, to assist it with an ambitious branding, licensing and communications agenda for the Kentucky Derby ...